BCM 114 – Ideating

For my Digital Artefact, I aim to focus and create content that I personally find very interesting as that is highly recommended. By doing this I hope to share this with many other people and hopefully they become just as interested in the content as I am.

My initial ideas based on what I am passionate about included focusing on either cooking, astrology, sports and animals. All four things I absolutely love and really want to think of a way I can incorporate one of them into my digital artefact.

Last semester I created an Instagram account to raise awareness of saving the koalas. However, that didn’t gain the audience I was hoping for. We are allowed to continue on with our digital artefact from last semester, however I have decided to start fresh.

I have thought about them all and feel that out of all 4, I am leaning towards focusing my DA purely on astrology. This is because I love astrology, I have apps that I check everyday about it (like my mood for the day, etc) and I find it very interesting. I have also found articles emphasising the rise in astrology during COVID 19.

My only problem is I know astrology is a popular choice, and quite a few people do it for their DA. So I need to think of a way to make mine stand out from the rest.

I want to use Tik Tok instead of Instagram as I believe this may captivate a wider audience.

So with this idea forming, I need to make a start to observe whether this will actually work or I need to modify my idea.

Links:

https://www.panmacmillan.com/blogs/lifestyle-wellbeing/the-popularity-of-astrology

On the Growing Popularity of Astrology as a Wellness Routine in Times of Uncertainty